Standard operating procedures for intake staff, virtual assistants, legal assistants and paralegals. Follow these every time so each client gets the same consistent, “Wow” experience.
Before every client appointment, call to confirm. Confirmations
+10 min
Past start time with no client, call them. No-shows
$450
Consult fee for an initial meeting without a workshop. Initial meetings
No procedure mentions that. Try a shorter word, like “reschedule” or “ID”.
SOP · Client journey, step 1
Client Intake & Initial Consultation Scheduling
How the firm takes in new prospective clients and books their consultation, so information is accurate, attorneys are scheduled correctly and firm policy is followed. Applies to every new prospective client without exception.
A prospective client calls, emails or submits a website form asking for estate planning services
A referral comes in
An existing client needs services outside their current engagement (for example, an estate planning client’s parent dies and they want to engage us for probate)
Don’t use it for
Current clients with active matters
Administrative or vendor inquiries
Roles & responsibilities
Role
Responsible for
Client Services / Intake Staff
Conduct intake · Enter information into the practice management system · Schedule consultations according to firm rules
Attorney
Conduct the consultation · Determine scope of services and next steps
COO
Oversee compliance with this SOP · Update the process as needed
Step-by-step process
Initial contact
Greet the prospective client professionally
Confirm they want estate planning services for the state of Colorado
Ask how they heard about the firm (Facebook ad, website, client referral, financial advisor, etc.)
Collect intake information
Full legal names of all potential clients
Date of birth for all potential clients
Phone number and email address for all potential clients
Address
Marital status
General estate planning goal (will, trust, update an existing plan)
Run a conflict check
Search the client name(s) in the practice management system
Confirm no conflict exists before you go any further
If there is a conflict: politely tell the client the firm can’t proceed. If you’re not sure whether it’s a conflict, escalate to the attorney.
Schedule the consultation
Book it according to the firm’s consultation calendar rules
Confirm the date and time, the assigned attorney, and the location (virtual or in office)
Send the confirmation email
Document it
Save all intake notes to the client’s file
Make sure every required field is filled in
Check that the consultation shows on the attorney’s calendar
Quality standards
Intake information is complete and accurate
No consultation is scheduled without a completed conflict check
Client communication is professional, empathetic and clear
No promises about outcomes, timelines or costs
Common mistakes to avoid
Scheduling before running the conflict check
Giving legal advice during intake
Incomplete or vague intake notes
Scheduling outside attorney availability
Booking the wrong meeting type
When to ask for help
Escalate to the attorney or COO if:
The client asks legal questions
You’re unsure whether a conflict exists
The matter involves complex assets or is urgent
The client is upset or demanding exceptions
Related documents
Intake Questionnaire Template
Consultation Confirmation Email Template
Practice Management Software Guide and how-to’s
SOP · Client journey, step 2
Calling to Confirm Client Appointments
Confirm every client appointment ahead of time to cut no-shows and last-minute confusion, and to remind clients of the date, time, location and what to bring.
Client Services, Virtual Assistant, Legal Assistant, Paralegal or another assigned team member
Owner
COO
Last updated
5/26/26
Key rule: if a client is expected to attend, the appointment must be confirmed. Don’t skip a confirmation because the meeting seems routine, the client recently spoke with us, or it’s virtual.
Holiday or office closure: if the normal call day falls on a closed day, call on the business day before it. Example: the office is closed Monday for Memorial Day, so Tuesday’s appointments are confirmed on Friday before the office closes.
Daily process
Review the calendar
Pull up the firm calendar for the next business day and confirm every client-facing appointment. Don’t skip one because it looks internal, unusual, virtual or isn’t labeled perfectly.
Verify the details before you dial
Client name, date, time and appointment type
Attorney or team member they’re meeting
Location, or virtual method (e.g. Zoom)
Anything the client needs to bring, complete or prepare
For signing meetings, also check notes about witnesses, IDs, payment, outstanding information, or documents to bring (such as financial information for a later funding meeting).
Call the client
Use the number on the client record or calendar appointment. Warm, professional, clear.
Opening
Hi, this is [Name] calling from Skipton Law. I’m calling to confirm your appointment with us for [Day], [Date] at [Time]. We have you scheduled for a [Appointment Type] with [Attorney/Team Member]. Does that still work for you?
If yes
Great. We’ll look forward to seeing you then. Just as a reminder, this appointment is [in person / by phone / by Zoom].
Give meeting-specific reminders
Use the appointment type to decide what to remind them about. See the guide below.
Appointment-specific guidance
Workshops
Date and time
Location or virtual access info
Whether guests are attending
Arrival instructions (send a map beforehand?)
Script
We’re calling to confirm that you’re registered for the workshop on [Day] at [Time]. We look forward to seeing you. Please plan to arrive a few minutes early so we can get everyone checked in.
Initial Meetings
Date, time and attorney
In person, phone or virtual
Whether both spouses / decision-makers will attend
The PIF (personal information form) and any other homework
First meeting without a workshop carries a $450 consult fee; remind them if needed
Script
We have you scheduled for your initial meeting with [Attorney] on [Day] at [Time]. Will both of you still be able to attend?
If one spouse can’t attend, tell the attorney or a senior team member.
Vision Meetings
Date, time and attorney/team member
Whether requested homework or questionnaire is done
Whether all decision-makers will attend
Script
We’re calling to confirm your Vision Meeting on [Day] at [Time]. Please make sure any requested information or homework is completed before the meeting so we can make the best use of your time.
Design Meetings
Date, time and attorney/team member
Whether all design information has been submitted
Whether all decision-makers will attend
Script
We’re calling to confirm your Design Meeting on [Day] at [Time]. This is the meeting where we’ll go through important planning decisions, so it’s important that all decision-makers attend.
Signing Meetings
Date, time, and in-person attendance
All required signers will attend
Bring a valid photo ID
Whether payment is due
Any final information still needed
Script
We’re calling to confirm your signing meeting on [Day] at [Time]. Please remember to bring a valid photo ID with you. If there is any balance due, we’ll also collect that at the signing.
Can’t attend? Tell the senior paralegal or attorney immediately. Signings affect drafts, witnesses, notary scheduling and calendar flow.
Review Meetings
Date and time
In person, phone or virtual
Whether previously sent materials were reviewed
Whether both spouses / decision-makers will attend
Script
We’re calling to confirm your Review Meeting on [Day] at [Time]. Please let us know if you have any specific questions you’d like us to be prepared to discuss.
VM2 / IM2 Meetings
Date, time and appointment type
Attorney/team member
Purpose of the follow-up meeting
All required participants will attend
Script
We’re calling to confirm your follow-up meeting on [Day] at [Time]. We have this scheduled as your [VM2/IM2] meeting with [Attorney]. Does that still work for you?
Miscellaneous Meetings
Date and time
Purpose of the meeting
Who the client is meeting with
In person, phone or virtual
Anything to bring or prepare
Outcomes and what to do
Client answers and confirms
Document it immediately, including any special notes.
Called client on 5/22. Confirmed signing appointment for 5/23 at 10:00 a.m. Client confirmed both spouses will attend and will bring photo IDs.
No answer
Leave a voicemail, then document the attempt.
Voicemail
Hi, this is [Name] calling from Skipton Law. I’m calling to confirm your appointment with us for [Day], [Date] at [Time]. We look forward to seeing you. If this time no longer works or you have any questions, please call us back at [phone number]. Thank you.
Voicemail box is full
Document the attempt and send a follow-up text or email if appropriate.
Called client on [date] to confirm appointment for [date/time]. No answer and voicemail box was full. Sent follow-up email/text.
Client is unsure they can attend
Don’t leave it vague. Document the answer and tell the right team member. Escalate right away for signings, attorney meetings or time-sensitive matters.
Script
I understand. Since this appointment time is reserved for you, when do you think you’ll know for sure whether you can attend?
Client wants to reschedule
Don’t just delete the appointment or say someone will call back.
Ask what days and times generally work best.
Review the calendar if you’re authorized to reschedule.
Reschedule according to the firm’s scheduling rules.
Update the calendar immediately.
Notify the attorney or team member.
Document the conversation.
Script
I’m sorry that time no longer works. Let me see what options we have available to get you rescheduled.
If you’re not sure where to move it
Let me check with the team on the best place to move this, and we’ll follow up with you.
Then notify the right person immediately.
Client cancels
Document the cancellation and notify the attorney or team member right away via team messaging. If they cancel without rebooking, ask once; if they decline, note that they did not reschedule.
Script
Would you like to go ahead and get a new date on the calendar now?
Client cancelled appointment scheduled for [date/time]. Client stated [reason, if provided]. Attorney/team notified.
Documentation requirements
Every confirmation attempt gets a note covering: date of the call · whether the client answered · whether the appointment was confirmed · voicemail left · text/email sent · any reschedule or cancellation details · special instructions or concerns.
Called client on 5/22. Confirmed appointment for 5/23 at 2:00 p.m. Client confirmed.
Called client on 5/22. No answer. Left voicemail confirming appointment for 5/23 at 2:00 p.m.
Called client on 5/22. Client requested to reschedule. Moved appointment to 5/30 at 10:00 a.m. Team notified.
Escalate immediately when
Notify the senior paralegal, attorney and/or the right team member if:
A signing meeting is cancelled or rescheduled
The client can’t attend and the matter is time-sensitive
One spouse or decision-maker can’t attend an important planning meeting
The client seems confused about the appointment type or purpose
The client says they never scheduled the appointment
The client is upset, frustrated or difficult
The client has questions you can’t answer
Missing information could affect the meeting
The calendar appointment looks incorrect or incomplete
A confirmation is complete when
The client has been called.
A voicemail, text or email has gone out if needed.
The appointment status is documented.
Any reschedule, cancellation or issue has been handled or escalated.
The calendar is accurate.
SOP · Client journey, step 3
Client No-Show Management
Handle no-shows consistently and professionally, give every client a clear path back, and keep the schedule efficient.
All scheduled meetings, prospective clients and clients
Owner
COO
Last updated
4/15/26
Procedure
At 10 minutes past the appointment time, call the client
If they answer, find out whether they’re running late or having a technical or logistical problem (car trouble, can’t find the office). Offer to let them join late if timing allows, or reschedule.
If they don’t answer, leave a voicemail and email right away
Voicemail includes
Acknowledgment of the missed appointment
A request to call back
The option to reschedule
Follow-up email
Note that the appointment was missed
Give clear next steps to reschedule
Keep the tone professional and non-assumptive
Document it the same day
Mark the appointment “No-Show” in the CRM or scheduling system
Log every contact attempt (call, voicemail, email)
Run the follow-up sequence if there’s no response
Move the client into the standard follow-up process: three more contact attempts, spaced according to firm policy, mixing calls and emails. The message shifts as you go:
Reminder→Re-engagement→Final attempt
Move to drip marketing
Still no response after the sequence? Move the client into the firm’s drip marketing campaign. No more manual outreach unless the client re-engages.
Communication guidelines
Keep a neutral, professional tone. Never sound frustrated or accusatory.
Assume positive intent: delays and emergencies happen.
Keep messages brief and action-oriented.
Always include a clear call to action (reschedule link, phone number, etc.).
Client instructions · Client journey, step 4
Signing Documents Outside Our Office
What to give and explain to a client who chooses to sign their powers of attorney and living will somewhere other than our office. Each document has its own witness and notary requirements, so the signing location must have the right people available at the same time.
Given to
Clients signing outside the office
Fill in on the client sheet
Client name · Signing date · Location of signing · Office contact, phone and email
Who must be present
Document
Client / signer
Notary public
Two witnesses (18+)
Financial Power of Attorney
Required
Required
Not required
Medical Power of Attorney
Required
Required
Required
Living Will / Advance Directive
Required
Required
Required
Do not sign anything ahead of time. Every document must be signed in the presence of the required notary and witnesses.
Before the client goes to sign
Have them confirm the signing location can provide:
A notary public, and
Two witnesses, 18 or older, available at the same time as the notary
If the location can’t provide two appropriate witnesses, the client must bring two. The client also brings a valid, government-issued photo ID (driver’s license or passport) for the notary.
Witness and notary requirements
Witnesses must be 18 or older and able to watch the client sign before they sign as witnesses.
Witnesses and the notary cannot be related to the client or to any agent named in the documents. That includes a spouse, child, parent, sibling or other family member of the client or of an agent.
Witnesses print and sign their names clearly where indicated.
Questions about who can serve as a witness or notary? The client should contact our office before signing.
After signing
Once everything is signed, witnessed and notarized, the client returns the completed originals to our office so we can review them and keep copies in their file.
SOP · Inbox & admin
Skip’s Emails
How to monitor, sort and respond in Skip’s inbox and the Info inbox, and keep firm email secure.